|Year of Publication||2014|
|Academic Department||Faculty of Engineering, Health, Science and the Environment|
|Number of Pages||444|
|University||Charles Darwin University|
This thesis examines relationships between people’s values, attitudes and behaviours with respect to threatened bird conservation in Australia. An interpretive, mixed-methods approach examined values held by different sectors of Australian society. A new typology of 12 avifaunal attitudes was developed to describe the different ways Australians value birds. Three quantitative online surveys of 3,818 members of the public examined Australian attitudes towards threatened birds. Three qualitative case studies (three matched pairs) of Australian threatened birds investigated the influence of stakeholder values, and those of other sectors of society, on threatened bird conservation. This research demonstrates the importance of understanding how social factors influence wildlife policies and processes relating to threatened bird conservation. The results provide decision-makers with insights into developing effective frames to convey a broad range of threatened bird values to policy-makers and society.